Airport

Apparel

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Footwear

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Gift and Souvenir

Whole Foods Chicago

Grocery & Convenience

Pop-Up & Temporary Retail

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Sporting Goods Retail

Stadium

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The Modular Method

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Evolve Collection

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Reveal Collection

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Edge Collection

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Basics Collection

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Classic Collection

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ECO
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Snap! Collection

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Pop-Up Collection

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John Michael Kohler Arts Center with OPTO retail displays and lighting

Lighting

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Accessories

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Custom Retail Displays

Buffalo Bills Team Store

Location orchard park, new york
Client Delaware North
Photographer Charlie Mayer Photography
Finishes and Materials Powder Coat: Bronze Metallic
Laminate: Teakwood
Acrylic: Frosted Acrylic

Buffalo Bills Team Store

In order to enhance success, a professional football franchise team store must be organized, well merchandised and able to withstand the rigorous demands of game day traffic. Delaware North and OPTO worked to define the right mix of Edge Collection Post Wall and Freestanding fixtures; paired with upscale finishes, to create an inviting store that not only withstands a huge volume of shoppers, but also entices those shoppers to purchase. The result? A threefold increase in revenue per game over the 2013 season.

Our Collections

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Collaborators at heart, OPTO offers retail display solutions unlike any other. Our team is passionate about bringing your authentic vision to the floor, and delivering a brand experience that customers won’t forget.

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