Apparel
Cannabis
Collegiate
Footwear
Gift and Souvenir
Grocery & Convenience
Media
Pop-Up & Temporary Retail
Specialty
Sporting Goods
Stadium
Collections
Products
The Modular Method
Evolve Collection
Reveal Collection
Edge Collection
Basics Collection
Classic Collection
ECO Collection
Snap! Collection
Pop-Up & Temporary Retail
Modular Millwork
Mobile Clamshell
Counters
Feature Fixtures
Freestanding
Mobile Clamshells
Pop-Up & Temporary Displays
Shadowboxes
Tables
Wall Systems
Lighting
Accessories
Finishes & Materials
Custom Displays
Specialty Solutions
As a retailer or designer in the specialty retail space, you know the importance of having displays and fixtures that reflect your unique brand.
As a specialty retailer, your in-store presentation is crucial for engaging customers and effectively showcasing your products.
OPTO’s displays transcend standard offerings by providing complete customization options, enabling you to personalize everything from materials and colors to dimensions and layouts. This flexibility facilitates the seamless integration of your brand experience within your physical store environment, whether you’re showcasing new products, driving sales in high-traffic areas, or reinforcing brand identity. Additionally, our modular system ensures easy updates, rearrangements, and expansions to accommodate evolving needs, allowing you to remain agile amidst changing product lines, promotions, and trends.
Elevate Your Retail Space01
From swift changes in merchandise assortments to the strategic placement of focal displays, OPTO’s team of retail designers will ensure that every square foot of retail space is optimized for maximum impact and customer engagement.
Highlight Your Best Sellers02
Draw attention to hot-ticket items with focused displays, integrated lighting, and strategic placement around high-traffic areas.
Change It Up Frequently03
Swap out modular components and signage to keep up with what the latest trends and seasonal items. Our expert team will help you select the perfect fixture and accessory solution to display your specialized merchandise mix.
Our Solutions
Collegiate
SolutionsGift and Souvenir
SolutionsGrocery & Convenience
SolutionsPop-Up & Temporary Retail
SolutionsSporting Goods
SolutionsFor more than 40 years, our designs have been manufactured on site at our facility in the Chicago area.
And as our industry evolves, OPTO designers and engineers stay at the forefront by developing new display solutions to meet the ever-changing needs of tomorrow’s retailers. OPTO works tirelessly for our customers, so your shoppers can have a better retail experience. From modular to custom-designed systems, we focus on bringing attention to retail through our visual merchandising expertise and cutting-edge capabilities.
Complimentary Design
Comprised of experienced interior and industrial designers with a passion for retail, our team offers its clients a unique design-led service ensuring complete satisfaction. Choose to work with OPTO in whatever way fits you best.
Made In The USA
Made here in the United States and crafted from quality, locally- sourced materials, our fixtures are designed, engineered, manufactured, and shipped by a team of people who are genuinely dedicated to the success of your business.
Quick Lead Times
Our standard display solutions are designed to give you customized store fixtures as quickly as possible. Most standard fixtures and accessories, specified in our standard finish selections, can be produced within two weeks from the time of order.
Request a free consultation
Collaborators at heart, OPTO offers retail display solutions unlike any other. Our team is passionate about bringing your authentic vision to the floor, and delivering a brand experience that customers won’t forget.
