Designed for a clean aesthetic and ultimate flexibility, our integrated power delivery system seamlessly supports both freestanding displays and wall systems. This plug-and-play solution allows lighting components to be added or repositioned wherever and whenever needed.
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Custom Retail Displays
Attract Shoppers with Integrated Lighting
A well-lit display doesn’t just look better—it performs better. Independent research shows that lighted displays are almost twice as likely to capture shopper glances. Once engaged, shoppers have repeatedly increased browsing time, boosting unit sales by 30% and dollar sales by 40% per year on average.*
Our lighting solutions are meticulously developed with top quality LED components and an integrated power delivery system that streamlines the installation process for a quick, easy, and safe way to incorporate a clean and professional aesthetic.
Ranging from a subtle glow to bold, dramatic illumination, our integrated modular systems provide the flexibility to curate your merchandise presentation with cost-effective energy efficiency, and low maintenance. Illumination can be easily integrated into most of our modular systems, and our expert design team will collaborate with you to customize a fixture solution that supports your specific merchandising goals.
*Journal of Business Research, April 2020 – vol. 111
Modular Illumination Benefits
- Low-voltage system for quick installation and safe in-store operation
- Energy-efficient LEDs deliver low maintenance, reduced costs, and extended lifespan
- Bright, focused lighting enhances merchandise visibility and drives sales
- Plug-and-play components allow easy shelf and accessory reconfiguration
- Seamlessly integrates with metal, laminate, or acrylic shelving
- Multiple wall-mounted and fixture integration options available
- Choice of 3000K or 4000K color temperature to best complement your environment
- Lighting components are UL listed.
RETAIL LIGHTING SOLUTIONS
Integrated Power Delivery System
Linear Lighting
Achieve uniform illumination across displays of any size. Linear lighting provides consistent brightness, enhancing product presentation while maintaining a sleek, integrated fixture design for maximum functionality.
Wall-Mounted Power Delivery System
Our modular wall-mounted power delivery system installs easily—either before or after store build-out—and provides reliable access to lighting at every shelf level. Flexible, efficient, and unobtrusive, it ensures your merchandising is always showcased in the best light.
Illuminated LED Graphics
Enhance your fixtures with integrated illuminated LED graphics that showcase lifestyle imagery and brand messaging. These vibrant displays capture attention, elevate the shopping experience, and bring your brand story to life—whether seamlessly built into fixtures or mounted directly to the wall.
LED Track Lights
Illuminate wall systems with consistent, adjustable lighting using our Light Bridge with LED track lights. Perfect for our Snap! pop-up system and other freestanding wall solutions, this feature ensures products are evenly highlighted while maintaining a clean, modern look.
See It In Action
Looking for some inspiration? See how others have used our integrated merchandise display lighting in their retail stores.
Request a free consultation
Collaborators at heart, OPTO offers retail display solutions unlike any other. Our team is passionate about bringing your authentic vision to the floor, and delivering a brand experience that customers won’t forget.
