Apparel
Cannabis
Collegiate
Footwear
Gift and Souvenir
Grocery & Convenience
Media
Temporary Retail
Specialty Retail Fixtures & Displays
Sporting Goods Retail
Stadium
Collections
Fixtures
By Collection
The Modular Method
Evolve Collection
Reveal Collection
Edge Collection
Basics Collection
Classic Collection
ECO
Collection
Snap! Collection
Pop-Up Collection
Modular Millwork
Mobile Clamshell
By Collection
All Collections
Evolve Fixtures
Reveal Fixtures
Edge Fixtures
Basics Fixtures
Classics Fixtures
Eco Fixtures
Snap! Fixtures
Pop-Up System
Modular Millwork
Mobile Clamshell
All Fixtures
Counters
Feature Fixtures
Freestanding
Mobile Clamshells
Pop-Up & Temporary
Shadowboxes
Tables
Wall Systems
Lighting
Accessories
Finishes & Materials
Custom Retail Displays
Hospitality Solutions
We have the solutions for your hospitality retail spaces—sundry shops, apparel stores, golf shops, swim stores, gift shops, and more—for unforgettable shopping experiences that leave a lasting impression on every guest.
Highlight the guest experience with dynamic retail displays that offer the flexibility and sophistication needed to keep your hospitality retail spaces fresh, functional, and visually captivating.
In the hospitality industry, every guest experience touchpoint is an opportunity to impress. Whether you’re managing a sundry shop in a resort lobby, curating apparel in a golf or swim shop, or showcasing premium items in a luxury boutique, OPTO display solutions are built to adapt and perform.
From stylish apparel to indulgent beauty products and upscale accessories like jewelry, handbags, and watches, our versatile fixtures accommodate a wide variety of ways to elevate your visual merchandising. OPTO fixtures don’t just hold products—they highlight them—showcasing your high-margin items while maximizing your merchandising footprint.
Curate by Experience, Not Just Product 01
Think beyond categories—merchandise your displays around guest experiences. For example, create a “Beach Day Essentials” zone in swim stores or a “Relax & Unwind” display in sundry shops for snacks, skincare, and other convenience items.
Curate Fixtures to Make Shopping Easy 02
Hospitality shoppers, like vacationers, are naturally in an unfamiliar environment. Use modular fixtures to create clear, accessible paths and place your items in a way that optimizes traffic flow.
Blend Brand Aesthetics with Flexibility 03
Your merchandising should amplify your brand. Our modular systems allow for signage and lighting that match your unique environment with the flexibility to adapt for new product lines and seasonal changes.
Temporary Retail Solutions
Snap!
Designed for temporary retail and built to last, Snap! is a fresh, simple display solution. Its available storage crates and no-tools assembly makes it perfect for exhibitions, trade shows and other live events.
Mobil Clamshell
Collapsible and lockable, Mobile Clamshells are the perfect way to set up shop quickly and easily. Pair them with floor fixtures and counters to create an instant retail environment.
Pop-Up
Our Pop-Up Collection provides a flexible and quick to assemble retail space with a permanent feel that can include lighting, locking gates, custom magnetic graphics, and additional signage options.
Our Solutions
Airport Retail
Solutions
Collegiate
Solutions
Gift and Souvenir
Solutions
Grocery & Convenience
Solutions
Temporary Retail
Solutions
Specialty Retail Fixtures & Displays
Solutions
Sporting Goods Retail
Solutions
For more than 40 years, our designs have been manufactured on-site at our facility in the Chicago area.
And as our industry evolves, OPTO designers and engineers stay at the forefront by developing new display solutions to meet the ever-changing needs of tomorrow’s retailers. OPTO works tirelessly for our customers, so your shoppers can have a better retail experience. From modular to custom-designed systems, we focus on bringing attention to retail through our visual merchandising expertise and cutting-edge capabilities.
Complimentary Design
Comprised of experienced interior and industrial designers with a passion for retail, our team offers its clients a unique design-led service ensuring complete satisfaction. Choose to work with OPTO in whatever way fits you best.
Made In The USA
Made here in the United States and crafted from quality, locally- sourced materials, our fixtures for retail are designed, engineered, manufactured, and shipped by a team of people who are genuinely dedicated to the success of your business.
Quick Lead Times
Our standard display solutions are designed to give you customized store fixtures as quickly as possible. Most standard fixtures and accessories, specified in our standard finish selections, can be produced within two weeks from the time of order.
Request a free consultation
Collaborators at heart, OPTO offers retail display solutions unlike any other. Our team is passionate about bringing your authentic vision to the floor, and delivering a brand experience that customers won’t forget.
