LEGOLAND has relied on OPTO’s displays for various retail locations and store formats globally because they are flexible and durable, offering a wide aesthetic range to support the company’s distinct brands. The LEGOLAND Resort in Goshen, NY is a prime example of how OPTO’s modular displays can be used to achieve very different designs. Each LEGO “land” represents its own unique story and experience so their fixtures had to be versatile and durable enough for each location, while blending seamlessly within each branded environment. OPTO’s Edge and Evolve collections were the perfect solutions, incorporating a range of fixture types including cash wraps, floor fixtures, wall units, queue lines, photo kiosks, as well as custom solutions.
Collaborators at heart, OPTO offers retail display solutions unlike any other. Our team is passionate about bringing your authentic vision to the floor, and delivering a brand experience that customers won’t forget.
