Apparel
Cannabis
Collegiate
Footwear
Gift and Souvenir
Grocery & Convenience
Hospitality
Media
Outlet Stores
Specialty Retail Fixtures & Displays
Sporting Goods Retail
Stadium
Temporary Retail
Collections
Fixtures
By Collection
The Modular Method
Evolve Collection
Reveal Collection
Edge Collection
Basics Collection
Classic Collection
ECO
Collection
Snap! Collection
Pop-Up Collection
Modular Millwork
Mobile Clamshell
By Collection
All Collections
Evolve Fixtures
Reveal Fixtures
Edge Fixtures
Basics Fixtures
Classics Fixtures
Eco Fixtures
Snap! Fixtures
Pop-Up System
Modular Millwork
Mobile Clamshell
All Fixtures
Counters
Feature Fixtures
Freestanding
Mobile Clamshells
Pop-Up & Temporary
Shadowboxes
Tables
Wall Systems
Lighting
Accessories
Finishes & Materials
Custom Retail Displays
Specialty Store Solutions
With their intimate style, attentive staff, and unique product assortment, specialty retail spaces provide immersive shopping experiences that authentically reflect the store’s brand.
As a specialty retailer, your in-store presentation is crucial for engaging customers and effectively showcasing your products.
Highlighting unique products, creating engaging retail experiences, and maximizing space efficiency are just a few of the challenges specialty retailers need to address. Crucial to overcoming these challenges are specialty store displays that effectively showcase merchandise and enhance the overall aesthetic of the store. OPTO’s modular specialty store fixtures are designed to align with the brand identity of specialty retailers, enabling them to reinforce their brand experience and establish a coherent and memorable shopping environment. By partnering with OPTO, specialty retailers can enhance the visual appeal of their stores while effectively communicating their unique selling proposition to customers.
Elevate Your Retail Space 01
From swift changes in merchandise assortments to the strategic placement of focal displays, OPTO’s team of specialty retail display designers will ensure that every square foot of retail space is optimized for maximum impact and customer engagement.
Highlight Your Best Sellers 02
Draw attention to hot-ticket items with focused specialty retail displays, integrated lighting, and strategic placement around high-traffic areas.
Change It Up Frequently 03
Swap out modular components and signage to keep up with the latest trends and seasonal items. Our expert team will help you select the perfect specialty store fixtures and accessory solutions to display your specialized merchandise mix.
Our Solutions
Collegiate
Solutions
Gift and Souvenir
Solutions
Grocery & Convenience
Solutions
Hospitality
Solutions
Outlet Stores
Solutions
Specialty Retail Fixtures & Displays
Solutions
Temporary Retail
Solutions
Sporting Goods Retail
Solutions
For more than 40 years, our American-made fixtures have been manufactured right here at our factories in the Chicagoland area.
And as our industry evolves, OPTO designers and engineers stay at the forefront by developing new display solutions to meet the ever-changing needs of tomorrow’s retailers. OPTO works tirelessly for our customers, so your shoppers can have a better retail experience. From modular to custom-designed systems, we focus on bringing attention to retail through our visual merchandising expertise and cutting-edge manufacturing capabilities.
Complimentary Design
Comprised of experienced interior and industrial designers with a passion for retail, our team offers its clients a unique design-led service ensuring complete satisfaction. Choose to work with OPTO in whatever way fits you best.
Made In The USA
Made here in the United States and crafted from quality, locally- sourced materials, our fixtures for retail are designed, engineered, manufactured, and shipped by a team of people who are genuinely dedicated to the success of your business.
Quick Lead Times
Our standard display solutions are designed to give you customized store fixtures as quickly as possible. Most standard fixtures and accessories, specified in our standard finish selections, can be produced within two weeks from the time of order.
Request a free consultation
Collaborators at heart, OPTO offers retail display solutions unlike any other. Our team is passionate about bringing your authentic vision to the floor, and delivering a brand experience that customers won’t forget.
